Sizeless Denim Designed By Emma Lovewell

Shopping for jeans can be frustrating.

There’s the waist to hip ratio challenge as well as sizes being dramatically different between brands. 

So we teamed up with Peloton instructor Emma Lovewell to create a sizeless denim collection where every pair is custom-made to fit.

Emma is know for her go-to denim style - light wash, distressed, with rips. The collaboration features six denim styles with Emma's iconic style.

Emma brings her years of experience as a fashion fit model as well as experience shaping design for select Peloton apparel items.

“Jeans are my go-to. There’s something about a pair of worn-in jeans that makes me feel really comfortable. And when you’re comfortable, you can be your best.” says Lovewell. “Sometimes you have to flip your mindset. I like to say - work out because you love your body, not because you hate it. With jeans it's about getting the jeans that are made to fit you, instead of trying to fit into jeans.”

 

Watch the Behind The Scenes of making the collaboration:

Air Jeans

$169

Dark Wash and 6 others colors

Air Skinny Jeans

$168

Dark Wash and 6 others colors

Air Straight Jeans

$168

Sur Blue and 5 others colors

Air Relaxed Jeans

$168

Sur Blue and 3 others colors

True Jeans

$168

Faded Sur and 4 others colors

Air Cigarette Jeans

$168

Sur Blue and 4 others colors

Other Content

{{  related_article.title }}

Gentleman's Getaway

{{  related_article.title }}

Tonal Summer

{{  related_article.title }}

Soak In The Sun

{{  related_article.title }}

Sene Day | Four Year Anniversary

{{  related_article.title }}

Form Meets Function

{{  related_article.title }}

It's A Breeze

{{  related_article.title }}

The Art Of Simplicity

{{  related_article.title }}

Introducing Sizeless Polo Shirts

{{  related_article.title }}

Meet Laurie Allred from Paramount

{{  related_article.title }}

Tonal Spring

{{  related_article.title }}

Keep It Chill

{{  related_article.title }}

Meet Jordan brand's Reggie Saunders

{{  related_article.title }}

Everyday Chic

{{  related_article.title }}

The Weight Of Cumulus

{{  related_article.title }}

Powder Blue

{{  related_article.title }}

Elegance Is Elimination

{{  related_article.title }}

Inspired by elemental hues. Custom-made for you.

Meet Sepia & Burnt Sienna FlexTech

{{  related_article.title }}

The Arrival of PureTech Shirts

{{  related_article.title }}

Vintage-inspired. Sizeless fit.

Introducing True Jeans

{{  related_article.title }}

Summer '22

{{  related_article.title }}

Skating Is Life

{{  related_article.title }}

Sizeless in DTLA