Mission

Empower people of all shapes, colors, and sizes to feel their best

Four people in business attire examining and fitting suits in a design studio.

Cut Your Path

We stand for people who break convention and blaze their own trail. Our designs are inspired by sport, California, and travel.

Design Signature 1 of 2

The Winged Horse

The Winged Horse is the spiritual embodiment of our brand idea of "Cut Your Path".

We call it "The Dream Incarnate".

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Design Signature 1 of 2

The Coastal Ribbon

An homage to our California roots, the coastal ribbon is our signature blue, white, and green.

The grosgrain ribbon is hidden when your sleeves are buttoned, and is unveiled if you open up your sleeve.

This ribbon appears on all blazers with functional buttonholes, exclusively available to customers who have achieved VIP status.

Better for you.

Better for the planet.

It's not you. You're not a strange fit.

 

Most brands carry five sizes. That means over 5 billion people are in-between or outside of normal clothing sizes.

 

Furthermore, clothing brands throw away over 5 billion dollars of clothing each year.

 

It's time for a change. Instead of the mass-produced approach, let's make clothes to-order that fit perfectly, just the way you like. You can order custom-fit or standard size, whatever makes you feel best.

 

Let's only use the best mills. And focus on quality craftmanship.

Industrial textile machine in a factory setting with various materials and equipment in the background.

Sustainable Manufacturing

Not only do we reduce fashion waste, but we work with sustainable mills and sustainable factories. Our core sewing partnersare SA8000 certified, guarantees fair wages, and always ensures safe and healthy conditions. All of the factories we work with are verified by third parties and have certifications like SA8000 and WRAP.


What’s SA8000?

SA8000 is a social accountability standard and certificate developed by Social Accountability International (SAI). They created this certification to help and protect workers worldwide by providing a standardized guideline to protect the integrity of workers’ conditions and wages. SA8000 overlaps with Fair Trade certification, but while Fair Trade is predominantly used for farming, SA8000 is a certification used in factory conditions.

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Ordering Sizeless

How SmartFit Works

01. Answer Simple Questions

We'll ask in-depth questions about your typical fit issues to generate a one-of-a-kind fit. No measuring or scanning needed.

02. We Calculate A Unique Fit

Our SmartFit data-driven algorithm generates a unique fit down to the quarter centimeter level of precision.

03. The Perfect Fit Is Delivered

96% of people get the perfect fit out of the box. But if you need changes, share feedback with your dedicated Fit Specialist and we'll remake it for free.  

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Smart Made-To-Order Production

Your unique fabric panels are immediately laser cut and then hand assembled.

Infinite Fit Permutations

Unique garment fit per person down to quarter centimeter level of precision

20+ QA Checkpoints

Sene production monitors construction at numerous checkpoints for quality.

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